Ranch-style houses (also American ranch, California ranch, rambler or rancher) is a uniquely American domestic architectural style. First built in the 1920s, the ranch style was extremely popular in the United States during the 1940s to 1970s, as new suburbs were built for the Greatest Generation and later the Silent Generation. The style was exported to other nations and so is found in other countries.
The style is often associated with tract housing built during this period, particularly in the western United States, which experienced a population explosion during this period, with a corresponding demand for housing.
The ranch house is noted for its long, close-to-the-ground profile, and minimal use of exterior and interior decoration. The houses fuse modernist ideas and styles with notions of the American Western period working ranches to create a very informal and casual living style. Their popularity waned in the late 20th century as neo-eclectic house styles, a return to using historical and traditional decoration, became popular.